TMCnet News

Virgin Galactic Launches Salesforce CRM to Deliver Astronaut Relations in the Cloud
[May 26, 2010]

Virgin Galactic Launches Salesforce CRM to Deliver Astronaut Relations in the Cloud


SAN FRANCISCO, May 26, 2010 /PRNewswire via COMTEX/ -- Salesforce.com (NYSE: CRM), the enterprise cloud computing company, today announced that Virgin Galactic, the world's first commercial spaceline developed by Sir Richard Branson, has deployed salesforce.com's Sales Cloud 2 to manage the direct sales process for its Astronaut Relations program.



(Logo: http://www.newscom.com/cgi-bin/prnh/20050216/SFW105LOGO) Virgin Galactic Looks to the Cloud By using Salesforce CRM to manage direct sales and to track all conversations with potential customers, Virgin Galactic is providing its highly mobile Astronaut Relations team with a wealth of information at their fingertips. Potential astronauts who visit the Virgin Galactic website can easily register their interest via a simple web-form that routes their details instantly to the Virgin Galactic Astronaut Relations team as a result of the real-time cloud computing infrastructure.

Comments on the News "Our potential customers are located all over the world and we needed an application that would allow our Astronaut Relations team to manage such a dispersed and unique customer base," said Dave Clark, astronaut relations, Virgin Galactic. "Salesforce.com enables us to track all our conversations with potential astronauts. This allows our direct sales team to access vital information via an Internet connection or their smart phones, anytime, anywhere." "Virgin Galactic is a pioneer, and it is only fitting it chose the pioneer in enterprise cloud computing to manage all of its astronaut relations," said Kendall Collins, chief marketing officer, salesforce.com. "Virgin Galactic's business is very unique and the customizable nature of salesforce.com's applications allowed the company to create the exact functionality it needed." About salesforce.com Salesforce.com is the enterprise cloud computing company. Based on salesforce.com's real-time, multitenant architecture, the company's platform and CRM applications (http://www.salesforce.com/crm) have revolutionized the way companies collaborate and communicate with their customers, including: The Sales Cloud, for sales force automation and contact management The Service Cloud, for customer service and support solutions Chatter, for social collaboration The Force.com platform, for custom application development The AppExchange, the world's leading marketplace for enterprise cloud computing applications Salesforce.com offers the fastest path to customer success with cloud computing. As of April 30, 2010, salesforce.com manages customer information for approximately 77,300 customers including Allianz Commercial, Dell, Japan Post, Kaiser Permanente, KONE, and SunTrust Banks.


Any unreleased services or features referenced in this or other press releases or public statements are not currently available and may not be delivered on time or at all. Customers who purchase salesforce.com applications should make their purchase decisions based upon features that are currently available. Salesforce.com has headquarters in San Francisco, with offices in Europe and Asia, and trades on the New York Stock Exchange under the ticker symbol "CRM." For more information please visit http://www.salesforce.com, or call 1-800-NO-SOFTWARE.

Copyright (c) 2010 salesforce.com, inc. All rights reserved. Salesforce and the "no software" logo are registered trademarks of salesforce.com, inc., and salesforce.com owns other registered and unregistered trademarks. Other names used herein may be trademarks of their respective owners.

SOURCE salesforce.com

[ Back To TMCnet.com's Homepage ]