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ABS-CBN Licenses Cxense Software Suite
[October 23, 2014]

ABS-CBN Licenses Cxense Software Suite


(Oslo Bors Newsfeed Via Acquire Media NewsEdge) Cxense (OSE: CXENSE) announced today that the largest media and entertainment group in the Philippines, ABS-CBN Corporation (PSE: ABS) has licensed the Cxense Analytics, Cxense DMP and Cxense Advertising solutions.



ABS-CBN has a large portfolio of media outlets including TV and radio stations, cable TV, news sites, video on demand, e-commerce sites, entertainment portals, and popular mobile apps.

The Cxense software will be used across their range of web and mobile sites, including their flagship news site abs-cbnnews.com, which has over 16 million unique users a month.


The Cxense software product suite is delivered as a service (Software-as- a-Service - SaaS), where customers pay Cxense a monthly license subscription fee for the use of the Cxense products. Customer contracts are typically for twelve months, with automatic renewal. In addition, customers pay Cxense consulting fees for implementation.

About Cxense Cxense (pronounced "see-sense") helps publishers succeed in a digital world. Using audience data and advanced real-time analytics, Cxense creates hyper-relevant content recommendations, targeted advertising and predictive search that help increase digital revenue for publishers, and provide users with a better experience. By capitalizing on Big Data to match user preferences and create unprecedented personalization online, publishers gain more engaged and loyal readers, higher advertising revenue and increased digital subscribership. Cxense is a global company headquartered in Oslo, Norway, with offices worldwide.

Customers include AEON Group, Aller Media, Alma Media, Amedia, Archant, A. H. Belo Corporation, Bonnier, Dow Jones/Wall Street Journal, El Comercio, The Economist, Egmont, Eniro, Globo, Local World, Morris Communications, MTG, Naspers, Nippon Television, Polaris Media, Rakuten, Grupo RBS, Ringier, Schibsted, Summit Media, Tamedia, VOYAGE GROUP, and Yomiuri.

Cxense is listed on the Oslo Stock Exchange with the ticker CXENSE. More information at www.cxense.com or follow us on Twitter @Cxense.

Investor Relations Contact Ståle Bjørnstad Cxense EVP Corporate Development and Investor Relations Email: [email protected] Click here for more information: http://www.newsweb.no/index.jsp?messageId=363262

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