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October 13, 2011

Vringo Enters into Agreement with Celcom
By Anil Sharma
TMCnet Contributor

Vringo (News - Alert), Inc., a provider of software platforms for mobile social and video applications, has entered into an agreement with Celcom Axiata Berhad, the first and foremost mobile telecommunications provider in Malaysia.

As part of the pact, Vringo will offer its mobile video service to Celcom customers.

With Celcom onboard, Malaysia now represents Vringo’s first market with two carrier agreements, nearly doubling the company’s potential subscriber base in the country to over 25 million.

“This launch is an important milestone for our company, in the nation that launched it all for Vringo,” said Jon Medved (News - Alert), chief executive officer of Vringo, in a statement.

“Having experienced significant growth and penetration in the Malaysian market to date, we look forward to launching our innovative services with Celcom as we continue to expand our reach in both new and existing markets around the world,” said Medved.

Officials with Vringo said that the Vringo video ringtone service to be provided to Celcom customers consists of a Web, WAP and mobile app experience that enable customers to create, download and share high-quality mobile video.

Thanks to the pact, Celcom customers will now have access to all of the Vringo platform’s service capabilities including Vringo’s extensive content library of over 12,000 video ringtones.

TMCnet in August reported that Vringo has announced the launch of its Facetones product with phone major Nokia.

Vringo’s Facetones product will be available to Symbian (News - Alert) users through the Ovi Store, the mobile app portal operated by Nokia.  

Integrating with Facebook, Vringo’s Facetones service provides a new way to get automatic, visually exciting social content when a user makes or receives a phone call.

Vringo will make Facetones available to Nokia (News - Alert) handset owners throughout its global coverage either for purchase or in an ad-supported version. Nokia sells devices in over 150 countries, representing 30 percent of the handset market.

Anil Sharma is a contributing editor for TMCnet. To read more of his articles, please visit his columnist page.

Edited by Rich Steeves


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